Bardot Junior

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Overview

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For little ladies with a passion for fashion, Bardot Junior is the home of style.
Bardot Junior is a kidswear line launched in 2004 by the Australian fashion brand Bardot. Bardot founder Carol Skoufis leads its design, with collections for babies, children, and tweens that include dresses, tops, bottoms, outerwear, and accessories. The brand aims to capture children’s imagination and reflect the essence of youth, focusing on clothing that combines practicality with playfulness. As a children’s brand originating in Australia, it is available domestically and internationally.

Concept

Bardot Junior captures the imagination of little ones and reflects the true essence of youth. It is practical yet playful.

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1 brands
Founded
1996
1996 Parent brand
Bardot
Clothing

An age-specific line extending into the kids’ market.

Bardot Junior is the children’s junior division launched by Bardot in 2004. Derived from t

Bardot Junior is the children’s junior division launched by Bardot in 2004. Derived from the parent brand, which focuses on womenswear, it offers sizes for babies through teenagers and sells dresses, tops, outerwear, and other items under a separate name. It continues to have a dedicated online site separate from Bardot, while being presented as part of the same brand family through official support and membership programs. It is positioned as an age-specific sub-line that extends the parent brand’s design DNA into the kids’ market.

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