Bermosa is a bag brand based in Honmachi, Chuo-ku, Osaka. Its brand name was formed by combining three words, including Basic, from BASE Co., Ltd., and Hermosa, which means “cute” in Spanish. The brand offers bags with cute designs that incorporate a subtle awareness of trends while remaining basic, and develops casual bags for everyday use by women across a wide range of generations. The official online store is stated to have opened on December 28, 2020. Its main categories include tote bags, shoulder bags, basket bags, and backpacks, as well as accessories and footwear.
Concept
The brand name was formed by combining three words: BASE Co., Ltd., the English word Basic, and Hermosa, a Spanish word meaning “cute.” The brand offers bags with cute designs that incorporate a subtle awareness of trends while remaining basic. It is a casual bag brand for everyday use, aimed at women across a wide range of generations.