Tagline
Put away that kind of prejudice, just recognize.
BLACKBLOND is a street-casual brand that began operating in Seoul, South Korea, in 2017. Based on a vintage-classic mood, it offers caps, denim jackets, apparel, accessories, and other items, with an emphasis on distinctive processing techniques and one-of-a-kind expressions created through handmade work. With the slogan “Put away that kind of prejudice, just recognize.”, it advocates maintaining one’s own values and beliefs without being swept into the uniform molds society demands.
Concept
DO NOT LOSE YOURSELF