Tagline
Cafuné seeks to redefine the notion of luxury: reimagining it in terms of the attachment and emotional connection between a wearer and an item.
cafuné is a modern bags and accessories brand founded in Hong Kong in 2015 by Queenie Fan and Day Lau. The brand name cafuné derives from the gesture of gently running one’s fingers through a loved one’s hair. It views luxury in terms of “versatility, mindfulness and longevity,” centering the attachment and emotional connection between the wearer and the item. Queenie Fan leads the design as head designer, with an emphasis on craftsmanship and careful making.
Concept
Cafuné is a modern fashion brand that interprets luxury as a commitment to versatility, mindfulness and longevity.