Edge Style Ladys

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Overview

Edge Style Ladys is a women’s line derived from the eyewear brand EDGE STYLE. EDGE STYLE is developed by アイエッジ, a Japanese eyewear retailer, and launched in 2007. Centered on sunglasses, it emphasizes lens quality that protects the eyes from ultraviolet rays, fit tailored to Japanese facial structures, and a stopper hinge design that prevents the temples from interfering with the lenses. Patterns on the inner side of the temples and different colors on the inside and outside are among its features, and it offers eyewear for everyday use.

Concept

Alongside lens quality that fulfills eyewear’s fundamental role of protecting the eyes from ultraviolet rays, the brand focuses on quality in every detail, including a good fit tailored to Japanese people and a stopper hinge design that prevents the temples from interfering with the lenses. EYEWEAR featuring patterns only on the inner side of the temples or different colors on the inside and outside is widely recognized as a defining feature of EDGESTYLE.

Related brands

Parent brands and sub-brands, ordered by founding year.

Related brands
1 brands
Founded
2007
2007 Parent brand
EDGE STYLE
Eyewear

A sub-line focused on women’s designs

A women’s sub-line listed on Edge Style’s official brand menu. While the main EDGE STYLE r

A women’s sub-line listed on Edge Style’s official brand menu. While the main EDGE STYLE range focuses on unisex sunglasses, this line is positioned to offer eyewear designed with women’s facial features and styling in mind. It shares the brand’s basic fitting design and lens quality while clearly distinguishing its target users. Unlike function-based lines such as PC glasses and reading glasses, it is positioned within the brand family as a line centered on gender and design.

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