efffy

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Country: Japan
Category: Bags Wallets
Related brands: Bags brands from Japan

Overview

Tagline

hand made in Japan. efffy

efffy is a Japanese bags and leather goods brand operated by Tokyo Derica, which is part of Sacs Bar Holdings. Designed by Wakai Tomohisa, the brand draws inspiration from furniture and centers on a commitment to leather and reliable JAPAN MADE quality, offering simple, elegant bags, wallets, and accessories in a wide range of colors. Its brand concept is “Functional beauty” (the fusion of beauty and functionality). The brand offers items for women who live flexibly in their own way, and also operates “efffy's closet,” which adds a feminine touch to casual styles.

Concept

Functional beauty: the fusion of beauty and functionality

Related brands

Parent brands and sub-brands, ordered by founding year.

Related brands: 1 brands
Founded: 2016

Year Brand Category Description

2016

efffy's closet

Sub-brand

Bags

An elegant-casual line for everyday use

efffy's closet is a brand presented separately from the main brand on efffy’s official web

efffy's closet is a brand presented separately from the main brand on efffy’s official website, and is an elegant-casual line derived from efffy. While efffy mainly offers simple, elegant bags and leather goods, efffy's closet develops bags and accessories that add feminine elements to a casual style and are easy to incorporate into everyday life. It shares efffy’s commitment to Made in Japan products and leather, while occupying a position focused more on everyday use and casualness. Dedicated stores are also operated on an ongoing basis, and it is treated as an independent brand name rather than merely a store name.

2016 Sub-brand

efffy's closet

Bags

An elegant-casual line for everyday use

efffy's closet is a brand presented separately from the main brand on efffy’s official web