ELTONE

ELTONE is a fashion brand that began offering its collections at Avenue, a select shop on ZOZOTOWN, on May 6, 2026. It offers items for men and women, including T-shirts, shirts, pants, denim, dresses, overalls, bags, and eyewear. With “Wear your inner tone.” as its brand slogan, the brand proposes daily wear that expresses each person’s inner “tone” through clothing, guided by the concept of “clothes that reflect the colors of a person’s essential nature.” Information about the founder and designer cannot be confirmed in publicly available sources.