enchanted

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Similar brands and comparisons Find brands similar to enchanted and compare their traits.

Overview

Tagline

Be enchanted!
enchanted is a Japanese women's shoe brand founded in 2013. It is developed by Grande Co., Ltd. and offers a range of footwear, primarily pumps, loafers, sneakers, boots, and sandals. The brand name means “enchanted,” reflecting the wish that those who wear its shoes will enjoy wonderful, radiant days as if under a spell. Its designs are based on stylish European lasts adjusted to fit Japanese feet, and primarily use genuine leather to balance comfort and trend-consciousness. The brand also offers derivative lines such as SNEEKE by enchanted, MELLOW by enchanted, and CHICSLICK by enchanted.

Concept

Wishing for wonderful, radiant days as if under a spell

Related brands

Parent brands and sub-brands, ordered by founding year.

Related brands
5 brands
Founded
2017
2017 Sub-brand
SNEEKE by enchanted
Footwear

A sneaker line centered on lightweight design

SNEEKE by enchanted is a spin-off brand listed in enchanted’s official brand lineup, and a

SNEEKE by enchanted is a spin-off brand listed in enchanted’s official brand lineup, and a line that focuses on the parent brand’s ease of wear in the sneaker category. Its name includes “by enchanted,” and it is characterized by lightweight, flexible soles, stretch materials, and a roomier fit. While MELLOW by enchanted offers soft everyday footwear, CHICSLICK by enchanted focuses on basic pumps, and ELENAS by enchanted brings together elegance and sportiness, SNEEKE is positioned for active sneaker fashion.

- Sub-brand
CHICSLICK by enchanted
Footwear

A line of basic pumps for adults

CHICSLICK by enchanted is a derived line listed in enchanted’s official brand lineup and d

CHICSLICK by enchanted is a derived line listed in enchanted’s official brand lineup and developed under the parent brand’s name. Centered on basic designs, it offers a range of pump lasts and heel shapes, with an emphasis on lightweight comfort and ease of wear in everyday settings. While SNEEKE by enchanted focuses on sneakers and MELLOW by enchanted on soft casual shoes, CHICSLICK is a line centered on refined pumps for adults, serving occasions that call for a polished look, such as commuting and everyday wear.

- Sub-brand
ELENAS by enchanted
Footwear

An everyday line featuring lightweight shoes with a wide fit

ELENAS by enchanted is a derived brand listed in enchanted’s official brand directory. The

ELENAS by enchanted is a derived brand listed in enchanted’s official brand directory. The name ELENAS combines “Elegant,” “Natural,” and “Sports,” and the line brings elegance and sportiness to everyday footwear. It offers shoes centered on comfort, with an emphasis on simple designs, lightness, and a roomier fit. Unlike MELLOW by enchanted, which focuses on soft material choices, and CHICSLICK by enchanted, which centers on pumps, it is positioned within the brand family as a line for staple shoes that feel natural and are easy to move in.

- Sub-brand
MELLOW by enchanted
Footwear

An accessible line for soft everyday footwear

MELLOW by enchanted is listed in the official brand lineup as an independent line derived

MELLOW by enchanted is listed in the official brand lineup as an independent line derived from enchanted. Conceived around rich, beautiful sounds and colors, it emphasizes gentle forms that are less affected by changing times and a soft, smooth fit. Centered on shoes made with artificial leather, it highlights vivid color, lightness, durability, and ease of care, offering a material alternative to the parent brand’s primarily genuine-leather offerings. Within the brand family, it is an accessible line for a wide range of women’s everyday wear.

- Sub-brand
enchanted prima
Footwear

An accessible line extending into casual uses.

enchanted prima is a derivative line listed as a distinct brand name in the enchanted offi

enchanted prima is a derivative line listed as a distinct brand name in the enchanted official online store, with products offered in a brand category parallel to the parent brand. It focuses on everyday casual footwear, including sneakers, moccasins, loafers, and recovery sandals, and offers a light, easy-to-wear approach distinct from enchanted’s elegant casual style using genuine leather. While SNEEKE by enchanted focuses on sneaker functionality and MELLOW by enchanted on soft comfort, enchanted prima is positioned as an accessible line spanning a wide range of casual uses.

Brands with shared characteristics

Brands that share a country of origin, founding period, category or designer.

Frequently asked questions about enchanted

Country of origin, founding year, categories and parent brands.

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