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fog linen work

fog linen work

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Country: Japan
Founded: 1999 1990s
Category: Lifestyle products Clothing Bags Accessories
Related brands: Lifestyle products brands founded in the 1990s Lifestyle products brands from Japan

Overview

Tagline

Live with linen. Every day.

fog linen work is a Japanese lifestyle brand that grew out of the import business Yumiko Sekine started in 1993 and took shape in Tokyo in 1999. Its core products include kitchen linens, bed linens, clothing, bags, and accessories made from Lithuanian linen, as well as metal products made in India. The products are designed for everyday use, offering simple, original items that support people with a variety of lifestyles. The brand also develops the related line fog et cetera and the sister brand miiThaaii, and sells its products in Japan and abroad.

Concept

A desire to create products that are useful in the everyday lives of people with a variety of lifestyles.

Related brands

Parent brands and sub-brands, ordered by founding year.

Related brands: 1 brands
Founded: 2013

Year Brand Category Description

2013

fog et cetera

Sub-brand

Lifestyle products

A derivative line focused on metal goods and DIY supplies

fog et cetera is an official line launched by fog linen work to expand into areas beyond l

fog et cetera is an official line launched by fog linen work to expand into areas beyond linen products. It mainly offers metal goods produced in India, baskets, DIY supplies, accessories, and other items, giving it a product range distinct from the parent brand’s home textiles centered on Lithuanian linen. Dedicated catalogs have been published on an ongoing basis across multiple issues, and the line is developed under its own name. It expands fog linen work’s range of lifestyle-related products into household goods such as metal and wood items and baskets, and is an official derivative line distinct from sister brands such as miiThaaii.

2013 Sub-brand

fog et cetera

Lifestyle products

A derivative line focused on metal goods and DIY supplies

fog et cetera is an official line launched by fog linen work to expand into areas beyond l