Tagline
Clothes you can’t live without.
Garance et VioLette is a Japanese fashion brand developed by Amu Co., Ltd. Launched in spring 2021, it offers clothing based on natural materials and incorporating vintage, military, and workwear styles. The brand aims to create clothes that can be worn for a long time without being influenced by trends, and offers tops, dresses, bottoms, outerwear, and other items with a focus on seasonless, ageless, and genderless design.
Concept
The concept is to offer a seasonless, genderless piece that stays with its wearer for many years and is difficult to part with.