gladgarb is a collaboration project launched in Japan in 2025 by Bandai and Laugh Valley, which operates the street fashion brand glamb. It reimagines outfits and costumes from games and anime as everyday clothing while retaining their design elements, presenting them in a street-friendly way with the fashion and pop-culture sensibilities cultivated by glamb. Starting with The Idolmaster: Gakuen, it has collaborated on projects including The Idolmaster Cinderella Girls, The Idolmaster Shiny Colors, and Uma Musume: Pretty Derby.
Concept
It presents costumes from games and anime as street-friendly items, drawing on the sensibilities of fashion and pop culture.