Greenwich

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Overview

Tagline

Wear the sophistication of the city
Greenwich is a premium line of HAZZYS developed by South Korea’s LF. Drawing on the British rowing club culture behind HAZZYS, it proposes a premium contemporary style that connects British tradition with modern urban life. Its products focus on outerwear and casualwear for both business and everyday life, with an emphasis on improving materials, quality, and functionality, as well as exclusivity. As one of HAZZYS’ main lines, it is based in South Korea and has expanded into overseas markets including China.

Concept

Premium Contemporary

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1 brands
Founded
2000
2000 Parent brand
HAZZYS
Clothing

A premium line focused on high-value-added outerwear

Greenwich is a premium line developed by HAZZYS to strengthen its position in the premium

Greenwich is a premium line developed by HAZZYS to strengthen its position in the premium contemporary segment. For Fall/Winter 2025, it was presented as a refined range centered on luxury outerwear and down, designed to serve both business and casual needs, with materials, tailoring, pricing, and product mix differentiated from the regular HAZZYS line. It is also treated as a premium line in official sales initiatives and overseas flagship stores, and is positioned as an independent line responsible for the brand’s high-value-added segment.

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