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Gucci Eyewear
Basic information
Overview
Gucci Eyewear is the eyewear line of the luxury brand Gucci, founded by Guccio Gucci in Florence, Italy, in 1921. It focuses on sunglasses and optical frames, offering models incorporating the brand’s logo and signature elements. It is currently part of the portfolio of Kering Eyewear, Kering Group’s eyewear business company.
Parent brands
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GUCCI 1921
An eyewear sub-line that reflects Gucci’s design codes while being developed and supplied under the lead of a specialized platform. Operationally, Kering’s eyewear business (Kering Eyewear) has been central, with an ongoing arrangement involving collaboration with Safilo for manufacturing and supply. Unlike in-house products in RTW and leather goods, it is characterized by being developed in line with optical distribution and functional standards. Among category extensions alongside beauty and décor, it is positioned as an accessory used frequently in everyday life that broadens the point of entry for customers.
A role that provides an entry point to small accessories through eyewear