HOLLYWOOD MADE

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Overview

HOLLYWOOD MADE is a casual wear brand launched in Hollywood, Los Angeles, USA, in December 2008 by Alina and Makkie (Maki Asako), who had worked as personal assistants to Agyness Deyn. The brand offers items centered on T-shirts, hoodies, and pants, combining simple designs with impactful graphics and playful motifs, under the concept “ANTI HIGH BRAND + CUTE & IRONIC.” It also offers the related brand “CAPTURE by Hollywoodmade” and was introduced in Japan as a celebrity casual brand from LA.

Concept

ANTI HIGH BRAND + CUTE & IRONIC

Related brands

Parent brands and sub-brands, ordered by founding year.

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1 brands
Founded
2008
2008 Sub-brand
CAPTURE by Hollywoodmade
Clothing

A graphic-focused derivative casual line

CAPTURE by Hollywoodmade is a derivative label that HOLLYWOOD MADE 90028 INC. registered a

CAPTURE by Hollywoodmade is a derivative label that HOLLYWOOD MADE 90028 INC. registered as a trademark for a clothing brand name and that major retailers introduced as a sister brand to HOLLYWOOD MADE. While HOLLYWOOD MADE itself offered casual wear, CAPTURE by Hollywoodmade offered T-shirts, sweatshirts, hoodies, dresses, and other items under its own name, positioned as a product range featuring striking graphics and prints. The “by” notation incorporating the parent brand’s name, the shared operating entity, the independently registered clothing trademark, and the continued product listings indicate that it was a sub-line within the brand family rather than merely a product category. The U.S. trademark registration entered canceled status on February 14, 2020, due to the failure to file a declaration of continued use, so it is now treated as a line that was offered in the past.

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