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Holzpuppe

Holzpuppe

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Country: South Korea
Founded: 2014 2010s
Category: Accessories
Related brands: Accessories brands founded in the 2010s Accessories brands from South Korea

Overview

Tagline

The ART rather than a product.

Holzpuppe is a high-end artisanal jewelry brand based in Seoul, South Korea, founded in 2014 by designer Chanyu Lee. Exploring the paradox inherent in the naturalness of existence, the brand carries out every stage of production by hand and offers rings, bracelets, necklaces, earrings, and objects made with gold, silver, and gemstones. Its motto is “The ART rather than a product.” The brand also runs a jewelry academy.

Concept

Holzpuppe develops its collection focusing on finding out the paradox immanent in the naturalness of an existence.

Holzpuppe characteristics

Main traits of Holzpuppe

Avant-garde & designer: Avant-garde design and expressions of a designer’s individuality and artistry.
Decoration & playfulness: Rich decoration, colours and patterns, and playful design.
Luxury & heritage: Position in the luxury market and connections to fashion history and culture.

Based on an analysis of 1,232 brands across 97 criteria, this chart shows the characteristics of Holzpuppe relative to overall brand tendencies.

This chart does not define a brand’s expression or rank brands.