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HOPE CORE

HOPE CORE

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Country: Sweden
Founded: 2001 2000s
Category: Clothing
Related brands: Clothing brands founded in the 2000s Clothing brands from Sweden

Overview

Tagline

STYLE BEFORE GENDER

HOPE CORE is the core collection offered by HOPE, which originated in Stockholm, Sweden. HOPE was founded in 2001 by Ann Ringstrand and Stefan Söderberg and is known as a brand that champions “style before gender.” In CORE, staples such as tailoring, denim, jersey, and shirts are reimagined as refined staples designed to be worn for a long time beyond the season, and are offered in both men’s and women’s sizes.

Concept

refined staples designed to last beyond the season

Related brands

Parent brands and sub-brands, ordered by founding year.

Related brands: 1 brands
Founded: 2001

Year Brand Category Description

2001

Hope

Parent brand

Clothing

A wardrobe foundation built around core staples

HOPE CORE is an established line presented as a separate collection on HOPE’s official web

HOPE CORE is an established line presented as a separate collection on HOPE’s official website. Designed to be worn over many seasons, it reworks sharp tailoring, denim, cotton jersey, and shirts in everyday materials, serving as the foundation of the brand’s overall wardrobe. HOPE uses men’s and women’s size labels for all items, and within this shared design framework, CORE brings together the basic forms. Alongside material-specific lines such as HOPE DENIM, it is positioned as supporting the brand’s core.

2001 Parent brand

Hope

Clothing

A wardrobe foundation built around core staples

HOPE CORE is an established line presented as a separate collection on HOPE’s official web