ILOIL

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Overview

ILOIL is a modern contemporary casual brand operating in Korea since 2018. It is created by its representative and designer, Kim Sejeong, and its name derives from the Finnish word “Iloinen,” meaning “joyful” and “happy.” Centered on practical designs, quality materials, and modern silhouettes, the brand offers everyday wear including outerwear, tops, bottoms, and dresses. It presents everyday clothing featuring a comfortable feel, unique details, and a diverse color palette.

Concept

Proposes expressive everyday looks through practical designs, quality materials, and modern silhouettes.

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