Indigo is a casualwear own-brand line launched in October 2009 by British retailer Marks & Spencer. Aimed primarily at women, it offered casual clothing designed for everyday wear, with denim at its core. At launch, M&S stated that its aims were to offer easy-to-wear outfit ideas suited to customers’ lives and to strengthen its casualwear range. Its phase-out was announced in the 2017 annual report, and it was removed from the company’s brand list in 2018.
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Indigo
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- Country
- United Kingdom
- Category
Primary categories
Overview
Related brands
Parent brands and sub-brands, ordered by founding year.
- Related brands
- 1 brands
- Founded
- 1884
Year
Brand
Category
Description
1884
Marks & Spencer
Parent brand
Clothing
A former womenswear line focused on denim and casualwear
Indigo was a sub-brand within M&S womenswear focused on denim and casualwear. Unlike M&S C
Indigo was a sub-brand within M&S womenswear focused on denim and casualwear. Unlike M&S Collection, which centered on staple wardrobe items, and Per Una, which was reorganized around feminine prints and soft tailoring, Indigo focused on fashion-oriented denim and casualwear. It was discontinued as part of a reorganization to simplify product selection and the brand portfolio; M&S stated that in 2018 it streamlined several womenswear brands, including this line. It is not a current independent product line, but a former M&S womenswear sub-brand.
1884
Parent brand
Marks & Spencer
Clothing
A former womenswear line focused on denim and casualwear
Indigo was a sub-brand within M&S womenswear focused on denim and casualwear. Unlike M&S C
Indigo was a sub-brand within M&S womenswear focused on denim and casualwear. Unlike M&S Collection, which centered on staple wardrobe items, and Per Una, which was reorganized around feminine prints and soft tailoring, Indigo focused on fashion-oriented denim and casualwear. It was discontinued as part of a reorganization to simplify product selection and the brand portfolio; M&S stated that in 2018 it streamlined several womenswear brands, including this line. It is not a current independent product line, but a former M&S womenswear sub-brand.
Brands with shared characteristics
Brands that share a country of origin, founding period, category or designer.
Clothingbrands fromUnited Kingdomfounded in2009
Frequently asked questions about Indigo
Country of origin, founding year, categories and parent brands.
Indigo is from United Kingdom.
Indigo was founded in 2009.
Indigo covers the following categories: Clothing.
Indigo is a sub-brand of Marks & Spencer.