JEYOKA

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Overview

JEYOKA is a brand and distributor established in Japan in 1995 by Toru Ohno. It has sourced local handicrafts primarily in New Mexico, Arizona, and Texas, and has wholesaled and introduced Native American jewelry, accessories, general goods, and other items in Japan. Its products are characterized by inspiration from local, niche cultures, including the culture, art, and Native communities of the American Southwest, particularly New Mexico. It also operates INCROWD as an original brand.

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1 brands
Founded
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- Sub-brand
INCROWD
Accessories

A derivative brand focused on original accessories

INCROWD is an original brand developed by JEYOKA and is treated as a distinct brand name i

INCROWD is an original brand developed by JEYOKA and is treated as a distinct brand name in product descriptions from major retailers. While JEYOKA handles the sourcing and introduction of products related to the culture, art, and Native communities of the American Southwest, particularly New Mexico, INCROWD is a derivative brand that draws on this background to offer original accessories such as silver rings, necklaces, and bracelets. In contrast to JEYOKA’s distribution function, it is positioned within the brand family as a line that continually proposes its own products.

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