JieDa is a Japanese menswear brand launched in Shimane in 2007 by Hiroyuki Fujita. The name “自枝” embodies the idea of extending the styles it proposes like the branches of a tree and expressing a distinctive identity. Centered on tailoring, its collections span 1990s retro streetwear, Western, and sports influences, and have been presented at fashion weeks in Milan and Tokyo. The brand also develops lines such as OL and PEACE DENIM, and has held seasonal collaborations with Kappa, Dickies, Ellesse, and Renoma Paris. Its products are also carried by select shops in Japan and abroad.
Concept
As reflected in the name “自枝,” the brand aims to extend its proposed styles like the branches of a tree and express a distinctive identity to a wide audience.