BEAURE

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BEAURE offers playful designs that incorporate both basics and trends.
BEAURE is a Japanese bag and leather accessories brand that debuted in 2007. Developed by Cues Co., Ltd., it features original leather known for its softness and offers playful designs that incorporate both basics and trends. Its concept centers on valuing simple items to cherish for a long time and encounters with something new, and its range focuses on items such as wallets and bags. It also has a spin-off brand, R/b nestle to BEAURE.

Concept

A brand built around valuing simple items to cherish for a long time and encounters with something new.

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Parent brands and sub-brands, ordered by founding year.

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- Sub-brand
R/b nestle to BEAURE
Bags

A second line carrying forward a soft sensibility in everyday offerings

BEAURE’s official store describes R/b nestle to BEAURE as a “derived brand,” while product

BEAURE’s official store describes R/b nestle to BEAURE as a “derived brand,” while product pages position it as BEAURE’s “second line.” It carries forward elements of the main line while focusing on everyday offerings that value an unpretentious style and femininity, and can be carried like accessories. Within BEAURE, it is a derived line that takes a different approach from the main line.

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Brands that share a country of origin, founding period, category or designer.

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