Tagline
WALK WITH YOUR LIFE.
LAROUTE is a Japanese footwear brand launched in 2021 by shoe designer Mayumi Nozawa. It began as a web-exclusive line for Spring/Summer 2021 and was rebranded for Fall/Winter 2023. Centered on pumps, sandals, boots, and sneakers, it now offers a broad range of fashion goods. With “WISH LIST” as its concept, the brand incorporates new colors, trends of interest, and the mood to wear certain styles, proposing distinctive looks through a variety of shoes across BASIC, COLOR, DESIGN, and MATERIAL. Its designs are characterized by a clean image with a touch of spice.
Concept
“WISH LIST”: selecting new colors, trends of interest, and the desire to wear certain styles. The brand proposes distinctive looks through a variety of shoes across BASIC, COLOR, DESIGN, and MATERIAL.