Levi's Fenom

Country

Japan

Founded

2005

Category

Clothing

No longer active

Levi's Fenom is a Levi's line launched in 2005 for the Japanese market. As a project by fragment design, designed by musician and designer Hiroshi Fujiwara, it offered items centered on denim. Positioned as a conceptual special line distinct from existing Levi's, it released products each season that incorporated the influence of youth culture while drawing on Levi's quality and traditional details. It was distinguished by its thunderbolt (lightning) logo, and its activities have ended.

A conceptual special line distinct from existing Levi's, created for premium street fashion. While following Levi's absolute quality and traditional details, it incorporated many new designs and materials inspired by youth culture, offering innovative products each season that were not found in the traditional Levi's brand

• Levi's 1853

  A special project by fragment design and Hiroshi Fujiwara, conceived as a Japan-origin creators’ line for Levi’s. Launched in 2005, it became known for deadstock items and special-order pieces featuring motifs such as the Thunderbolt. After the line ended its activities, it has been treated in an archival context. Unlike the Red Tab staples and LVC reissues, it is positioned as an experimental offshoot line centered on collaborations originating in Japan.

  A Japan-origin creators’ line associated with Hiroshi Fujiwara