Tagline
ESSENCE OF LIGHT, LUXURY IN INTUITIVE EVERYDAY WEAR.
MAISON ELLIE is a Japanese womenswear brand that debuted in the summer 2019 season from HONEY MI HONEY. At its launch, it was created by Mika Minoshima, producer of HONEY MI HONEY, and offers elegant, high-quality casualwear for an older generation than the brand’s traditional customer base. The brand name is inspired by a woman named ELLIE, whose name means “light.” Kaede Iriyama is currently the designer, and the brand offers tops, dresses, skirts, pants, outerwear, and more. It is a sister brand of HONEY MI HONEY, which presents a refined, nuanced mode style for adult women.
Concept
With a focus on adults who enjoy fashion, the brand offers elegant, high-quality casualwear.