Tagline
Beautiful as you are
Mirenue is a Japanese women's apparel brand. Sunflower Eight Co., Ltd., based in Higashiosaka, Osaka Prefecture, handles sales, offering tops, skirts, dresses, pants, outerwear, and other items. Miki Takemura serves as brand director. The brand name is a coined word combining “Mirelle” (“beautiful” or “wonderful”) and “-nue” (“as one is”). The brand affirms “who I am now” and aims to bring confidence and a sense of excitement to everyday life.
Concept
Combining “Mirelle” (“beautiful” or “wonderful”) and “-nue” (“as one is”), the brand values “elegant beauty that blooms without adornment,” affirming “who I am now” and bringing confidence and a sense of excitement to everyday life.