Mr. Laline

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Overview

Mr. Laline is a men's sub-line by Laline, a body care brand originating in Tel Aviv, Israel. The parent brand Laline was founded in 1999 by Revital Levi and Merav Cohen. Mr. Laline was expanded in 2015 as a men's series, offering skincare, face care, shaving, hair and body care, fragrance, gifts, and accessories. Inspired by “the men we love,” the line offers practical approaches to everyday self-care and features fragrances with woody, spicy, and lime notes.

Concept

Inspired by the men we love to love.

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1 brands
Founded
1999
1999 Parent brand
Laline
Beauty and cosmetics

A dedicated line for men’s self-care

Mr. Laline is a dedicated line developed by Laline for men and is officially described as

Mr. Laline is a dedicated line developed by Laline for men and is officially described as a “line” of products intended for men’s self-care. It brings together face, body, and hair care, shaving products, deodorants, and eau de toilette in woody, spicy, and lime-based scents, distinguishing its target audience and product range from the regular Laline line. Alongside Laline Girls, it is one of the “Mr. & Girls” lines and serves to extend Laline’s body care offerings to men.

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