NEW.

Within NEW.'s brand family, few. is a collection line that presents the brand’s universal, minimalist product approach from a different angle through a reinterpretation of Euro vintage. It offers sunglasses that incorporate features found in French vintage, such as smaller proportions and crown-panto shapes, along with the thickness and edges of acetate, while adjusting the proportions for a contemporary balance. In contrast to NEW.'s core line, LAIDBACK’s sports and outdoor specifications, and REVISION’s focus on materials and construction, few. takes on forms that reference past eyewear culture and a distinctive approach to sunglasses.

LAIDBACK is a line derived from NEW. as “LAIDBACK by NEW.” that foregrounds functionality for sports and outdoor use. Centered on models that use TR90 material in the fronts and temples, it adopts specifications designed for active settings, including curved designs that provide a secure fit, polarized lenses, and six-base curves compatible with prescription lenses. It extends NEW.’s universal, minimalist core offering to outdoor use, taking on a practical-use area distinct from few., which is grounded in Euro vintage, and REVISION, which pursues material compositions in titanium and acetate as well as detailed design.

REVISION is a line derived from NEW., built on its universality and minimalist design while pursuing a deeper approach to the design of materials, structure, and details. The current collection centers on eyewear and consists of acetate, titanium, and combination frames that bring the two materials together, presented as the R Series. While NEW.’s core line offers designs for a broad range of everyday use, few. reinterprets Euro vintage, and LAIDBACK caters to sports and outdoor use, REVISION is positioned as a higher-specification line that elevates the quality of material selection and frame construction.