Olu.

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Overview

Tagline

Providing time to cherish yourself
Olu. is a lifestyle D2C brand based in Shibuya, Tokyo. It launched in October 2021 and is operated by Olu. Co., Ltd. Its mission is “to provide time to cherish oneself.” The brand focuses on clothing and also offers cosmetics, skincare, and interior goods. It supports spending time understanding oneself and living with care and self-love.

Concept

Its wish is to provide time to cherish oneself.

Related brands

Parent brands and sub-brands, ordered by founding year.

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1 brands
Founded
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- Sub-brand
mic by Olu.
Clothing

A sister derivative line available exclusively on ZOZOTOWN

mic by Olu. is a derivative line that Olu. presents as a “sister brand,” with its own dedi

mic by Olu. is a derivative line that Olu. presents as a “sister brand,” with its own dedicated page. Its name derives from the semicolon, which represents the connection between sentences. Available exclusively on ZOZOTOWN, it offers timeless, simple items alongside trend-led pieces that reflect the current mood. Products are consistently labeled “mic” and span tops, skirts, dresses, bags, caps, and jewelry.

Brands with shared characteristics

Brands that share a country of origin, founding period, category or designer.

Frequently asked questions about Olu.

Country of origin, founding year, categories and parent brands.

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