OSLOW

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Country: Japan
Founded: 2022 2020s
Category: Clothing
Related brands: Clothing brands founded in the 2020s Clothing brands from Japan

Overview

Tagline

L.N.O.B

OSLOW is a Japanese women's fashion brand developed by Film Co., Ltd. In 2022, it was launched as the highest-end line of DOUBLE STANDARD CLOTHING by Masahisa Takino, the company's representative and designer. Its name is a coined word combining OSLO, the capital of Norway, and SLOW LIFE, and the brand draws inspiration from simple, functional Scandinavian design. Centered on high-quality materials, beautiful patterns, carefully selected fabrics, and sewing, it proposes clothing as “tools” that support everyday life, with the aim of achieving “Japanese luxury.” The phrase “L.N.O.B (Leave No One Behind)” appears beneath the brand name.

Concept

A lifestyle brand combining “LUXURY” and “SLOW LIFE.” It presents “Japanese luxury,” with a focus on high-quality materials and beautiful patterns.

Related brands

Parent brands and sub-brands, ordered by founding year.

Related brands: 1 brands
Founded: 1999

Year Brand Category Description

1999

DOUBLE STANDARD CLOTHING

Parent brand

Clothing

The highest-end line, focused on materials and tailoring

OSLOW is a luxury-oriented line that emerged from the DOUBLE STANDARD CLOTHING brand famil

OSLOW is a luxury-oriented line that emerged from the DOUBLE STANDARD CLOTHING brand family in 2022. Combining “LUXURY” and “SLOW LIFE,” it proposes Japanese luxury focused on high-quality materials and beautiful patterns. It has a distinct role from the main line’s trend mix, Sov.’s elegance, and CORCOVADO’s specialization in dresses, and is developed as the FILM company’s highest-end line. Within the current family, it occupies the upper tier, emphasizing materials and tailoring.

1999 Parent brand

DOUBLE STANDARD CLOTHING

Clothing

The highest-end line, focused on materials and tailoring

OSLOW is a luxury-oriented line that emerged from the DOUBLE STANDARD CLOTHING brand famil