PAGEBOY

Link copied

Could not copy. Select and copy the link below.

Link to share

Country: Japan
Founded: 1984 1980s
Category: Clothing Bags Accessories Footwear
Related brands: Clothing brands founded in the 1980s Clothing brands from Japan

Overview

Tagline

High-casual fashion shaped by the identity of a “special regular brand.”

PAGEBOY is a Japanese women’s fashion brand founded in 1984. Developed by Adastria for women in their 20s, it offers high-casual fashion centered on the identity of a “special regular brand,” proposing “always-new real clothes” that balance trends and basics. Its price range is lower-moderate, and it operates stores in Japan and overseas, primarily in fashion buildings and shopping centers.

Concept

PAGEBOY proposes always-new real clothes that balance trends and basics.

Related brands

Parent brands and sub-brands, ordered by founding year.

Related brands: 1 brands
Founded: 2020

Year Brand Category Description

2020

PAGEBOYLIM

Sub-brand

Clothing

A gender-free line focused on street style

PAGEBOYLIM is a new line launched by PAGEBOY in June 2020. It began as a gender-free offer

PAGEBOYLIM is a new line launched by PAGEBOY in June 2020. It began as a gender-free offering focused on “STREET,” in contrast to PAGEBOY’s existing “Onnamae” proposition. In the official announcement, it was positioned as a growth engine for the next stage, proposing styles that can be enjoyed freely beyond age and gender. It continues to be offered through the official online store as a PBLIM category alongside WOMEN, serving PAGEBOY’s unisex segment. The line covers a wide range of items, including tops, pants, coordinated sets, outerwear, bags, and shoes.

2020 Sub-brand

PAGEBOYLIM

Clothing

A gender-free line focused on street style

PAGEBOYLIM is a new line launched by PAGEBOY in June 2020. It began as a gender-free offer