Tagline
WE ARE WHAT YOU WEAR FOR THE GOOD TIMES.
Penguin by Munsingwear is a golf casual line from Munsingwear that launched in Japan in 2021. It carries on the history and archives of its parent brand, founded in Minneapolis, United States, in 1886. With the penguin “Little Pete” as its icon, it offers apparel designed to be worn both on the golf course and in the city. Combining designs planned in Japan with imported collections originating in the United States, it presents American casual style. It aims to update the parent brand’s classic pieces and designs for the present day and pass them on to the next generation.
Concept
Basic. Standard. Classic. Penguin by Munsingwear updates, over time, the acclaimed pieces within each of these themes and presents golf casual wear that will continue into the next generation.