PINKO

Uniqueness is a designer-collaboration ready-to-wear project launched by PINKO in collaboration with Alessandra Facchinetti for Spring/Summer 2012. It adopted a collection structure that softened seasonal distinctions and an online-focused sales model that allowed items to be purchased soon after presentation, offering a product rollout and consumer touchpoint distinct from PINKO’s regular collections. While P_Jean focuses on denim and C-Clique on sportswear and relaxed wear, Uniqueness is a capsule line that presents the brand’s creativity and innovation along a different axis through the perspectives of external designers and a new sales model.

P_Jean is an independent women’s line launched by PINKO in 2017, with denim at its center. Drawing on the pop culture and grunge of the 1990s and early 2000s, it built a complete wardrobe around jeans featuring treatments, embroidery, patchwork, and other details, extending to shirts, knitwear, dresses, outerwear, and shoes. While PINKO’s main line offers feminine, broad-ranging prêt-à-porter, P_Jean is characterized by reworking street and couture elements with denim at the core. Unlike Uniqueness, a collaborative project, and C-Clique, which focuses on functional sportswear, it is positioned as a line for urban everyday wear and denim styles.

C-Clique was a line derived from PINKO’s women’s collection that offered sports casualwear with a fashion-oriented approach. Centered on tracksuits, it included sweatshirts, leggings, tops, shorts, outerwear, and other items, catering to relaxed settings such as sports, working from home, travel, and days off. Unlike PINKO’s dresses and feminine wear or P_Jean’s denim-centered urban casualwear, it emphasized functionality and comfort. In contrast to Uniqueness, a designer-collaboration project, it served to extend PINKO’s women’s fashion into everyday activewear.