RAINBOWBOWL is a fashion brand founded in South Korea in 2020. It offers everyday items centered on hats, with ball caps as its main product in its official online store. The brand name means “a vessel that holds the rainbow,” reflecting the idea that the wearer’s own charm completes it. Based on “SIMPLE & UNIQUE,” the brand expresses a range of elements and uses a signature logo inspired by the process in which the three primary colors of light overlap and transform into a variety of colors. It also offers unisex caps.
Concept
RAINBOWBOWL means “a bowl that holds the rainbow.” It embodies the idea that it is only complete when the wearer’s charm is added. Based on the concept of “SIMPLE & UNIQUE,” we aim to express various elements through our items, including headwear.