Ready-To-Rose

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Overview

Ready-To-Rose was launched in 2019 as a ready-to-wear line by DEW E DEW E, a designer brand based in Seoul, South Korea. Kim Jinyoung and Lee Suyoung conceived it as a new label offering T-shirts featured in DEW E DEW E collections at more accessible prices. With a name inspired by ready-to-wear, the label championed beauty through universal designs that everyone could wear comfortably, and offered unisex items centered on T-shirts and featuring embroidery, sequins, and patches.

Concept

To offer beauty that everyone can wear comfortably through universal design

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1 brands
Founded
2014
2014 Parent brand
DEWEDEWE
Clothing

A derivative line focused on everyday wear through unisex T-shirts

A ready-to-wear–oriented derivative label launched in 2019, originating with T-shirts pres

A ready-to-wear–oriented derivative label launched in 2019, originating with T-shirts presented in a DEW E DEW E collection. Its name was inspired by “ready-to-wear,” and the label puts forward universal designs and comfortable fits intended for everyday wear by a wide range of people. It offers unisex styles in sizes M–XL and is centered on T-shirts treated with embroidery, sequins, patches, and other embellishments. While the main line’s seasonal collections convey narratives and propose womenswear, and DEWE HEART DEWE focuses on feminine daily wear and accessories, this line broadens the brand’s reach through basic casual items that are not limited by gender.

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