Tagline
Feel better, Fit better.
Concept
The concept is that shoes worn every day should feel right for the wearer. Moonstar aims to create shoes that offer comfort suited to wearing around town, have simple designs that complement different styles, and use environmentally considerate recycled materials—shoes that feel right not only to the wearer but also to those around them. “Roam” means to wander without a particular destination. The name “ROAMY” reflects the idea that the shoes are meant to be worn not just on special occasions, but in ordinary everyday life.