szu
/
Fashion brands
/
Roxy Ski

Roxy Ski

X Threads

Link copied

Could not copy. Select and copy the link below.

Link to share

Country: United States
Founded: 2005 2000s
Category: Footwear
Related brands: Footwear brands founded in the 2000s Footwear brands from United States

Overview

Tagline

Roxy attitude: fun, lively, daring and confident

ROXY SKI is a line of alpine ski products for women, introduced and launched in 2005 by Quiksilver, Inc. in Huntington Beach, California. It offers skis, bindings, poles, and boots as a single collection and, in collaboration with Dynastar, pursues alpine ski products tailored to the “style and physique of women” and “truly functional ski technology for women.” The debut collection embraced a “Roxy attitude: fun, lively, daring and confident” and was developed in Chamonix, France.

Concept

Roxy attitude: fun, lively, daring and confident

Related brands

Parent brands and sub-brands, ordered by founding year.

Related brands: 1 brands
Founded: 1990

Year Brand Category Description

1990

ROXY

Parent brand

Clothing

A mountain gear spin-off line extending into ski equipment

Introduced in the early 2000s as a ski/boot spin-off line, it was officially presented as

Introduced in the early 2000s as a ski/boot spin-off line, it was officially presented as a venture developed with Dynastar of Rossignol. Unlike the main apparel lines Roxy Girl and Roxy Room, it was an extension focused on hard goods for mountain sports, positioned as a line that expanded the brand’s reach into snow-mountain categories.

1990 Parent brand

ROXY

Clothing

A mountain gear spin-off line extending into ski equipment

Introduced in the early 2000s as a ski/boot spin-off line, it was officially presented as