Tagline
Creating denim in Japan to global standards
SOMET is a Japanese denim brand. It began developing the brand at a showroom in Milan from the Fall/Winter 1999 season, focusing on communicating the quality of Japanese products, from materials to sewing, that Japan can be proud of. Its goal is “Creating denim in Japan to global standards,” and it develops its offerings around denim, aiming to create products that are loved for a long time.
Concept
The brand began its development at a showroom in Milan from the Fall/Winter 1999 season. It places importance on communicating the quality of Japanese products, from materials to sewing, that Japan can be proud of, and aims to create products that are loved for a long time.