Tagline
Steven by Steve Madden: London. Paris. Queens.
Steven by Steve Madden is a diffusion brand created by Steve Madden. It follows the path of Steve Madden, which began in a workshop in Queens, New York; commercial use of the trademark dates to June 2, 2002. Steve has stated that the brand is to be established as a separate brand with its own unique point of view and customer base. With footwear at its core, it has expanded into categories including handbags, belts, and dresses, and is sold through luxury department stores, specialty stores, and boutiques.
Concept
Steve's creative vision was to solidly establish Steven by Steve Madden as a distinct brand with its own unique point of view and customer base.