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U.P renoma

U.P renoma

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Country: France
Category: Clothing Bags
Related brands: Clothing brands from France

Overview

U.P renoma is a diffusion line derived from renoma PARIS, which originated in Paris. Aimed at people with a youthful mindset, it proposes upgraded commodity fashion based on everyday wear. Centered on the basic “Uniform” line, it also offers the more premium-oriented “Prestige” line. It develops apparel, fashion accessories, and other products under license, and its defining features are refined sensibility, good quality, accessible prices, and versatility across a variety of everyday settings.

Concept

A multi-occasion brand that promises refined sensibility, good quality, and accessible prices, and is suited to every kind of everyday setting

Related brands

Parent brands and sub-brands, ordered by founding year.

Related brands: 1 brands
Founded: 1959

Year Brand Category Description

1959

renoma

Parent brand

Clothing

A second line that extends the brand to younger audiences

U.P renoma is an abbreviation for “Utility Prestige by Renoma” and is a name developed as

U.P renoma is an abbreviation for “Utility Prestige by Renoma” and is a name developed as renoma’s second line, with younger consumers in mind. While the parent brand offers a broad range of fashion, this line serves to bring the brand to younger audiences as a new target group. It has been licensed differently in each market; in Japan, its offerings include bags and other fashion accessories, while in Malaysia, apparel and related products have been confirmed. Unlike renoma HOMME, which focuses on men’s dresswear, and lines for specific uses such as golf and swimwear, it is a derivative line not limited to a particular type of clothing.

1959 Parent brand

renoma

Clothing

A second line that extends the brand to younger audiences

U.P renoma is an abbreviation for “Utility Prestige by Renoma” and is a name developed as