Xersion

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Country: United States
Founded: 2008 2000s
Category: Clothing
Related brands: Clothing brands founded in the 2000s Clothing brands from United States

Overview

Tagline

Motivation to Move

Xersion (pronunciation: null) is JCPenney’s private-label activewear brand. Introduced at JCPenney in 2008, it offers apparel for men, women, and kids in a wide range of sizes, designed to be worn from training to everyday life. JCPenney’s in-house product development and design teams lead the design, with a focus on functionality and comfortable wear through performance technologies such as EVERAIR™, under the slogan “Motivation to Move.”

Concept

champions health and activity no matter how, or where, you work out.

Related brands

Parent brands and sub-brands, ordered by founding year.

Related brands: 1 brands
Founded: 1902

Year Brand Category Description

1902

JCPenney

Parent brand

Clothing

Core activewear line responsible for performance features

The brand responsible for JCPenney's activewear, reconfigured in 2021 to include EVERAIR t

The brand responsible for JCPenney's activewear, reconfigured in 2021 to include EVERAIR technology. It spans women's, men's, girls', and boys' categories, with features for exercise such as moisture-wicking and quick-drying, breathability, stretch, and pockets. Xersion is a core functional apparel line that supports not only sports use but also ease of movement in everyday life.

1902 Parent brand

JCPenney

Clothing

Core activewear line responsible for performance features

The brand responsible for JCPenney's activewear, reconfigured in 2021 to include EVERAIR t