77circa MEN'S LINE

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Overview

77circa Men's Line is the men's line of the Japanese remake fashion brand 77circa. Designed by Naoki Moriyama, it launched for Fall/Winter 2020. It reconstructs used garments and offers sweatshirts, shirts, denim, slacks, and other items. Its concept is “a Humble assertion” (an unpretentious assertion). Men's looks are also regularly published on the official website.

Concept

a Humble assertion

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1 brands
Founded
2014
2014 Parent brand
77circa
Clothing

A men's reconstruction line derived from the women's main line

77circa MEN'S LINE is a men's collection derived from 77circa, which had focused primarily

77circa MEN'S LINE is a men's collection derived from 77circa, which had focused primarily on womenswear, and launched in 2020AW. Like the main brand, it is based on reconstructing USED garments, while offering PLAIN SWEAT, SHIRTS, DENIM, SLACKS, FISHERMAN SWEATER, and other items in a men's-oriented lineup. It continues to be featured on the official page for 2026SS and, separate from project lines such as O by O, presents clothing on the men's side.

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