ASTRAET

Basic information

Country
Japan
Founded
2012

Overview

ASTRAET is a Japanese fashion brand operated by UNITED ARROWS. Launched as a specialty-store brand in February 2012, it targets emotionally mature adults of all genders and aims to offer clothing centered on quality, combining its own designs (private-label products) with sourced items. Its official concept is guided by the theme “STREET COUTURE”: bringing past archives together in a contemporary way and developing street style through structured silhouettes. Its brand page on the official online store remains active.

Concept

A path shaped by choosing things according to one’s own values, rather than simply following trends. Through refined clothing that pursues quality, it proposes a sense of richness. With “STREET COUTURE” as its theme, it brings past archives together in a contemporary way and proposes a refined street style through structured silhouettes.

Parent brands

  • UNITED ARROWS 1989

    ASTRAET was a women’s brand launched within the UNITED ARROWS brand family. It had its own stores and product edit, and offered fashion-forward clothing and fashion accessories for women that differed from the main brand. The end of the brand and the termination of online store sales were announced effective September 1, 2026, and it is now a discontinued sub-brand.

    A discontinued fashion-forward women’s brand