Tagline
Through fragrance, become even more wonderful and alluring.
Beaute de Sae is a Japanese fragrance and body-care brand launched in 2009 by Sae Kimura (producer SAE). Centered on natural body care featuring plant-derived natural ingredients and essential oils, its product range includes body milk, body and hair mists, hand creams, bath additives, and fragrance oils. Based in Shibuya, Tokyo, the company plans, develops, manufactures, and sells its own-brand products and operates an online shop. Its latest official announcement, from 2026, also confirms that it remains in operation.
Concept
Beaute de Sae is a fragrance and body-care brand founded in 2009 with the wish to make women everywhere feel more wonderful and happier through fragrance. Its natural body-care series, featuring plant-derived natural ingredients and essential oils, combines refined scents with a comfortable feel and aims to create a body that is admired and loved.