BELIER

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AMIDST THE URBAN SURGE
BELIER is a city casual brand launched in Seoul, South Korea, in 2015. Starting with businesswear suited to modern urban life, it offers men’s and women’s clothing, bags, and accessories. The brand presents “City Trip” as its identity and proposes uniforms for urban dwellers. Its approach centers on creating timeless products by reinterpreting classic items, removing unnecessary details, and adding new elements. Following its 2023 rebranding, it has also introduced an urban vintage direction.

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City Trip

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