biscuithead is a Japanese fashion brand launched by designer Daisuke Hashizume in 2015, debuting with its Fall/Winter 2015 collection. The brand primarily develops menswear, with a concept of creating “pop and fun” and “conceptual” clothing and related items. After studying at the London College of Fashion, Hashizume worked as a designer and pattern maker at Margaret Howell and as a pattern maker at Comme des Garçons Homme Plus. Building on his pattern-making expertise, he presents clothing and related items around a theme each season.
Concept
Creating “pop and fun” and “conceptual” clothing and related items