BOODY

Boody Baby is a babywear line within the BOODY brand family, developed for infants and young children. It offers items such as rompers, bodysuits, tops, bottoms, and socks for newborns through growing children, with its target age range and uses clearly differentiated from those of Boody Basic for general consumers. While carrying forward BOODY’s bamboo-derived viscose and simple designs, it serves to extend the range into baby clothing for sleep, play, and everyday changes of clothes. Whereas Boody Active and Boody Lounge are use-specific lines for adults, Boody Baby is officially treated as an independent line serving the children’s market.

Boody Active is an activewear line derived from BOODY’s core dailywear. It is officially positioned as a natural extension of Boody Basic and offers performance apparel that emphasizes moisture management, temperature regulation, and stretch for exercise, in addition to the softness of bamboo-derived materials. Unlike Boody Basic, which focuses on everyday wear, and Boody Athleisure, designed for low-impact activities and leisure, it foregrounds functionality for workouts and situations involving physical movement. It is an official line that extends BOODY’s material philosophy to more intensive activewear use.

Boody Lounge is a women’s loungewear and sleepwear line derived from BOODY. According to the official announcement, it was launched as BOODY’s first lounge range made with bamboo-derived viscose in response to customer requests for pajamas and relaxed clothing. Its purpose differs from Boody Basic, which provides everyday essentials, and its range focuses on time spent resting, with loungewear, nightwear, lounge pants, tops, and knitted accessories. While Boody Athleisure extends into outings and light activity, Boody Lounge is the derived line for sleep and time at home.

Boody Athleisure is a lifestyle line through which BOODY combines comfortwear with low-impact activewear. Official content presents it as a collection centered on sweatshirts, joggers, shorts, and hoodies made with organically grown bamboo and organic cotton, designed for wear across outings, relaxation, and light exercise. It sits between Boody Active, which prioritizes performance, and Boody Lounge, which specializes in sleep and indoor relaxation, serving uses that connect everyday life with light activity.