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CITIZEN CREATIVE LAB

CITIZEN CREATIVE LAB

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Country: Japan
Founded: 2023 2020s
Category: Watches
Related brands: Watches brands founded in the 2020s Watches brands from Japan

Overview

CITIZEN CREATIVE LAB is a global collection of wristwatches developed by Citizen. It aims to offer unique, beautiful next-generation designs that resonate with diverse values. Its offerings include “Eco-Drive 365,” released on October 19, 2023, for which Hideki Inoue is listed as the designer. It is operated by Citizen Watch Co., Ltd., established in 1918.

Concept

CITIZEN CREATIVE LAB is a global wristwatch collection that aims to offer unique, beautiful next-generation designs that resonate with diverse values.

Related brands

Parent brands and sub-brands, ordered by founding year.

Related brands: 1 brands
Founded: 1918

Year Brand Category Description

1918

CITIZEN

Parent brand

Watches

An experimental design line that reinterprets technological assets

CITIZEN CREATIVE LAB is a design line that reinterprets technologies and past design asset

CITIZEN CREATIVE LAB is a design line that reinterprets technologies and past design assets held by Citizen from a contemporary perspective. It offers models conceived differently from its regular core collections, including Eco-Drive 365, inspired by a 1973 quartz watch, and Satellite Wave X, drawing on the lineage of past satellite radio-controlled watches. While CITIZEN COLLECTION serves as a broad range for everyday use and RECORD LABEL handles the revival and reconfiguration of archive designs, CREATIVE LAB explores new combinations of technology and design.

1918 Parent brand

CITIZEN

Watches

An experimental design line that reinterprets technological assets

CITIZEN CREATIVE LAB is a design line that reinterprets technologies and past design asset