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ERDEM vs dunhill: similarities and differences

Compare brand traits, similarities and differences.

Reference brand: ERDEM Swap brands

ERDEM

United Kingdom Founded 2005

Luxury & heritage · Decoration & playfulness · Avant-garde & designer

dunhill

United Kingdom Founded 1893

Luxury & heritage · Polished & dressy · Minimal & basics

Similarities and differences

Shared traits

  • Both brands show traits of Luxury & heritage.

Different traits

  • Decoration & playfulness

    ERDEM shows a stronger emphasis

  • Minimal & basics

    dunhill shows a stronger emphasis

This pair is not included in the similar brands recommendations.

Trait comparison

  • ERDEM (solid line, circles)
  • dunhill (dashed line, squares)
Traits of ERDEM and dunhill, shown relative to each brand.
How to read the chart

Traits farther from the centre are more prominent within each brand. The chart uses the same relative display as the brand profile. Area does not indicate brand quality or absolute differences between brands.

Traits by category

Bar lengths show how prominent each trait is within each brand.

  • ERDEM
  • dunhill
Minimal & basics
ERDEM：Relative prominence within the brand
dunhill：Relative prominence within the brand
Polished & dressy
ERDEM：Relative prominence within the brand
dunhill：Relative prominence within the brand
Luxury & heritage
ERDEM：Relative prominence within the brand
dunhill：Relative prominence within the brand
Avant-garde & designer
ERDEM：Relative prominence within the brand
dunhill：Relative prominence within the brand
Decoration & playfulness
ERDEM：Relative prominence within the brand
dunhill：Relative prominence within the brand
Streetwear
ERDEM：Relative prominence within the brand
dunhill：Relative prominence within the brand
Trends & youth culture
ERDEM：Relative prominence within the brand
dunhill：Relative prominence within the brand
Sporty & sportswear
ERDEM：Relative prominence within the brand
dunhill：Relative prominence within the brand
Outdoor & functional
ERDEM：Relative prominence within the brand
dunhill：Relative prominence within the brand

Basic information

Field
ERDEM
dunhill
Country United Kingdom United Kingdom
Founded 2005 1893
Category Clothing Clothing
Other categories Bags Accessories Bags Accessories Footwear Eyewear Lifestyle products Wallets

— indicates information that is not available.

Brand profiles

Collaborations

ERDEM

  • 2025-01-29

    Barbour

    Announced on January 29, 2025. The collection focuses on outerwear, including Beauflower and Dhalia, and also features Re-Loved, a regenerated line of 25 Beaufort pieces.

  • 2017-11-02

    H&M

    An ERDEM-signature womenswear collection and its first menswear collection, featuring delicate prints and textiles alongside craft techniques.

ERDEM collaborations

dunhill

  • 2023-09

    The Elder Statesman

    An ongoing partnership with The Elder Statesman as a co-branding project. A follow-up partnership after Fear of God was slated to launch in September 2023, with knitwear-centered craftsmanship at its core.

  • 2020

    Fear of God

    The dunhill collaboration with Fear of God is mentioned in connection with co-branded products in 2020. It reflects how the LA-based luxury brand with a streetwear leaning contributed to shaping dunhill’s smart-casual direction.

dunhill collaborations

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