Fashion brand directory szu
Page language: English

ERDEM vs Viktor & Rolf: similarities and differences

Compare brand traits, similarities and differences.

Reference brand: ERDEM Swap brands

ERDEM

United Kingdom Founded 2005

Luxury & heritage · Decoration & playfulness · Avant-garde & designer

Viktor & Rolf

Netherlands Founded 1993

Avant-garde & designer · Decoration & playfulness · Luxury & heritage

Similarities and differences

Shared traits

  • Both brands show traits of Luxury & heritage.

Different traits

  • Avant-garde & designer

    Viktor & Rolf shows a stronger emphasis

  • Decoration & playfulness

    Viktor & Rolf shows a stronger emphasis

Trait comparison

  • ERDEM (solid line, circles)
  • Viktor & Rolf (dashed line, squares)
Traits of ERDEM and Viktor & Rolf, shown relative to each brand.
How to read the chart

Traits farther from the centre are more prominent within each brand. The chart uses the same relative display as the brand profile. Area does not indicate brand quality or absolute differences between brands.

Traits by category

Bar lengths show how prominent each trait is within each brand.

  • ERDEM
  • Viktor & Rolf
Minimal & basics
ERDEM：Relative prominence within the brand
Viktor & Rolf：Relative prominence within the brand
Polished & dressy
ERDEM：Relative prominence within the brand
Viktor & Rolf：Relative prominence within the brand
Luxury & heritage
ERDEM：Relative prominence within the brand
Viktor & Rolf：Relative prominence within the brand
Avant-garde & designer
ERDEM：Relative prominence within the brand
Viktor & Rolf：Relative prominence within the brand
Decoration & playfulness
ERDEM：Relative prominence within the brand
Viktor & Rolf：Relative prominence within the brand
Streetwear
ERDEM：Relative prominence within the brand
Viktor & Rolf：Relative prominence within the brand
Trends & youth culture
ERDEM：Relative prominence within the brand
Viktor & Rolf：Relative prominence within the brand
Sporty & sportswear
ERDEM：Relative prominence within the brand
Viktor & Rolf：Relative prominence within the brand
Outdoor & functional
ERDEM：Relative prominence within the brand
Viktor & Rolf：Relative prominence within the brand

Basic information

Field
ERDEM
Viktor & Rolf
Country United Kingdom Netherlands
Founded 2005 1993
Category Clothing Clothing
Other categories Bags Accessories Fragrance

— indicates information that is not available.

Brand profiles

Brand lines

ERDEM

No information is available.

Viktor & Rolf

Collaborations

ERDEM

  • 2025-01-29

    Barbour

    Announced on January 29, 2025. The collection focuses on outerwear, including Beauflower and Dhalia, and also features Re-Loved, a regenerated line of 25 Beaufort pieces.

  • 2017-11-02

    H&M

    An ERDEM-signature womenswear collection and its first menswear collection, featuring delicate prints and textiles alongside craft techniques.

ERDEM collaborations

Viktor & Rolf

  • 2006-11-09

    H&M

    A distinctive capsule collection by Viktor & Rolf themed around “love stories,” spanning dresses, everyday wear, accessories, and wedding dresses.

Viktor & Rolf collaborations

Brands similar to ERDEM

View all

Brands similar to Viktor & Rolf

View all