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THREE vs Graphpaper: similarities and differences

Compare brand traits, similarities and differences.

Reference brand: THREE Swap brands

THREE

Japan Founded 2009

Minimal & basics · Polished & dressy

Graphpaper

Japan Founded 2015

Minimal & basics · Polished & dressy · Outdoor & functional

Similarities and differences

Shared traits

  • Both brands show traits of Polished & dressy.

Different traits

  • Avant-garde & designer

    Graphpaper shows a stronger emphasis

  • Outdoor & functional

    Graphpaper shows a stronger emphasis

This pair is not included in the similar brands recommendations.

Trait comparison

  • THREE (solid line, circles)
  • Graphpaper (dashed line, squares)
Traits of THREE and Graphpaper, shown relative to each brand.
How to read the chart

Traits farther from the centre are more prominent within each brand. The chart uses the same relative display as the brand profile. Area does not indicate brand quality or absolute differences between brands.

Traits by category

Bar lengths show how prominent each trait is within each brand.

  • THREE
  • Graphpaper
Minimal & basics
THREE：Relative prominence within the brand
Graphpaper：Relative prominence within the brand
Polished & dressy
THREE：Relative prominence within the brand
Graphpaper：Relative prominence within the brand
Luxury & heritage
THREE：Relative prominence within the brand
Graphpaper：Relative prominence within the brand
Avant-garde & designer
THREE：Relative prominence within the brand
Graphpaper：Relative prominence within the brand
Decoration & playfulness
THREE：Relative prominence within the brand
Graphpaper：Relative prominence within the brand
Streetwear
THREE：Relative prominence within the brand
Graphpaper：Relative prominence within the brand
Trends & youth culture
THREE：Relative prominence within the brand
Graphpaper：Relative prominence within the brand
Sporty & sportswear
THREE：Relative prominence within the brand
Graphpaper：Relative prominence within the brand
Outdoor & functional
THREE：Relative prominence within the brand
Graphpaper：Relative prominence within the brand

Basic information

Field
THREE
Graphpaper
Country Japan Japan
Founded 2009 2015
Category Beauty and cosmetics Clothing
Other categories Fragrance Lifestyle products

— indicates information that is not available.

Brand profiles

Brand lines

THREE

Graphpaper

No information is available.

Collaborations

THREE

  • 2021-03-31

    HYKE

    In March 2021, their first collaboration with THREE saw the release of room fragrances made with 100% essential oils, aroma stones, and more.

THREE collaborations

Graphpaper

  • 2026-01-02

    YOKE

    The fourth collaboration with Graphpaper, “YOKE × Graphpaper capsule collection.” Based on the 2025 AW theme “Abstract,” it reconfigures seven pieces through YOKE’s “connected” perspective, including leather flight jackets.

Graphpaper collaborations

Brands similar to Graphpaper

View all